Lets Japan, Est. 2008

Loincloth underwear Fundoshi for women replaces panties

woman wearing fundoshi loincloth in JapanJapanese men wearing fundoshi loincloth at festival Store display mannequins wearing men's fundoshi loincloth in Japan
The traditional Japanese men’s underwear “fundoshi”, a loincloth made from a stretch of white cotton, and which reveals the buttocks, is making a comeback in other fabrics and with contemporary designs, and these fundoshi are gaining popularity with both men and women.

Traditional white fundoshi have been mostly worn by boys and men in Japan when participating in festivals and the Hadaka Matsuri (Naked Festival.)


The Japanese firm Wacoal, began selling fundoshi for women in late 2008.

The Japan Fundoshi Association was established in December 2011 to enhance people’s understanding and awareness of fundoshi. The association recommends that everyone over age 10 in Japan own at least 2 loincloths. The JFA also hopes to popularize February 14 as "Fundoshi Day.”

Trying on fundoshi on TV program in Japan How to wear Japanese fundoshi How to wear fundoshi in Japan How to wear men's Japanese loincloth fundoshi


A Japanese love life advisor known as “Love and Communication Instructor Olivia”, says that fundoshi for women will raise the quality of a woman’s love life.

In an article on the JFA website, she recommends wearing the loincloth only at night, for sleeping.

“Since there is no bundle of rubber around the groin area, blood circulation of the circumference of the pelvis is promoted and sensitivity to cold and resistance to edema are improved,” she says.

Olivia says that women will feel more vigor in their “lower half” in the morning, which will be attractive to men.

Olivia tested a loose one-piece loincloth fundoshi which wraps around the stomach and hips. She says it felt as if she were not wearing anything, breathability was good, and it was warm. The love life expert’s test loincloth was made of hemp, usually associated with the attire of Shinto priests. “Wrapping one’s private parts in the material used for divine work is a somewhat sacred feeling,” she says.

topless women naked festival japan
Fundoshi for ladies 
Fundoshi for men 
Fundoshi for men and women

photos: Mannequins; festivalTV program; anime how to wear; man sleeps

Pet shops can’t display dogs, cats after 8 p.m. Cat cafés ok until 10:00.

Cat café neko cafe in Mito JapanA new law in Japan prohibits pet shops from displaying cats and dogs after 8 p.m. The Environment Ministry Law for Animal Welfare and Management ordinance also bans pet shops from selling any animal after 8 p.m. Prior to the June 1 implementation of the law, many pet shops stayed open after midnight.

Some pet shops in the entertainment districts in big cities in Japan had stayed open until 3 a.m., displaying puppies and kittens to the businessmen and hostesses leaving nearby clubs.


Pet shop open after midnight before June 2012 Japan law

According to the new law cats and dogs can be on display at pet shops from 8 a.m. to 8 p.m. only.

The ordinance is partly in response to claims by animal rights’ groups that animals kept in tiny cages and under bright lighting at night are under stress and those conditions can affect the growth hormone and the health of the animals.

Cat cafés, where customers pay to mingle with cats in coffee-shop-like settings were granted a waiver from the ordinance. Cat cafés can have cats on display until 10 p.m. if the animals are over a year old and are not caged.

Violators of the law face fines of up to ¥300,000. More public hearings will be held before renewal of the ordinance in 2014.

Dog on display in cage in pet shop in Shibuya Tokyo JapanDog in pet shop Baby Doll, Shibuya, Tokyo
Cats in cages in pet shop in Roppongi, Tokyo JapanCats displayed in a pet store in Roppongi, Tokyo
Sign in front of cat cafe neko café in Tokyo, JapanSign in front of cat café in Tokyo


photos: cat café; open late; Baby Doll; cats Roppongi; sign in front.

Game arcades gaining elderly gamers

Elderly play medal game in Japan arcade game centerGame centers in Japan are making arcade-game-playing more comfortable for senior citizens and retirees. Almost a fourth of Japan’s population is over the age of 65, and amusement arcade operators are making changes to better accommodate the elderly.

A popular game among seniors is the "medal game" in which coins or tokens dropped into the machine may eventually push jackpot coins over the inner rim and out to the player.

Namcoland Aeon in Kyoto has access restrictions. Those age 15 and under cannot enter after 6:00 P.M. unless accompanied by an adult, and anyone age 18 and under must be accompanied by an adult in order to play a medal game in its "medal corner". The arcade’s theme is "Amusements for three generations."


Large text instructions for elderly medal game in Japan arcade game center Massage chairs at a US Land amusement game center arcade in Japan Blankets, gloves and umbrellas for elederly customers at game arcade in Japan


Namcoland Aeon’s aisles are wider to accommodate strollers and wheelchairs, there are no steps or other barriers, there are more chairs, and the outlet is easy to access from street level.

The in-store sound system volume has been lowered to make it easier for the elderly to hear and the text size has been enlarged on signs and displays.

The Namcoland Aeon staff has been instructed to speak clearly and to make the medal games more user friendly.

Some Adores game centers offer complimentary tea and sweets to customers over age 60 before 10 a.m. Free medal game credits to customers over the age of 60 are also offered by some Adores outlets. The chain also lends out blankets, gloves for wearing while playing medal games, and, if it’s started raining while the customer is inside, umbrellas, if the customer doesn’t have one for the return home.

Some of Konami’s latest arcade games have instructions in larger type to aid readability for senior citizens. Game instructions are also clearly indicated on the machines.

Many game centers have installed massage chairs, and provide reading glasses to customers upon request.

Other retail businesses are catering to the elderly market. The Ueshima coffee shops in Tokyo offers wider aisles an lower tables than the typical Starbucks, and Keio department store provides more chairs, and larger text on signs.


Crane claw game in Japan arcade amusement center Horse racing multi-player game in Japan arcade game center Taito-stat game center in Japan


photos: wheelchair; crane games; taito-station; horse racing game; massage chairs.

Top 50 radiation-contaminated foods in Japan 2011

Measuring radiation in Japan Japan’s national provisional safety limit for levels of radioactive cesium in food is 500 becquerels per kilogram. Let’s Japan reviewed food-test data issued by Japan’s Ministry of Health, Labour and Welfare covering the period from March 1, 2011 – Dec. 21, 2011.


Highest becquerels per kilogram levels

    Cesium-134 Cesium-137
1. Spinach 20,000 20,000
2. Hatsutake ♦ 8000 11,000
3. Sand lance ◊ 7100 7300
4. Broccoli 7000 6900
5. Shiitake ♦ (dried) 6940 6940
6. Shiitake ♦ (outdoor) 6400 6600
7. Beef 4350 4350
8. Shiitake ♦ (log-grown) 3600 3600
9. Unrefined tea leaf 3000 3000
10. Ayu ◊ 2100 2300
11. Parsley 2100 2110
12. Turnip 2000 2100
13. Komatsuna † 1700 1700
14. Japanese mitten crab 1600 1700
15. Bamboo shoot 1500 1600
16. Maitake ♦ 1300 1500
17. Cabbage 1300 1400
18. Yuzu ‡ 1100 1300
19. Refined tea leaf 959 1170
20. Chestnuts 940 1100
21. Pacific cod 800 800
22. Sea urchin 640 640
23. Wakame seaweed 590 610
24. Hijiki seaweed 510 590
25. Goya † 440 580
26. Kakina † 555 555
27. Stone flounder 480 550
28. Cherry salmon 480 510
29. Mizuna† 450 460
30. Japanese smelt 410 460
31. Hatake-shimeji ♦ 380 440
32. Greenling fish 380 400
33. Ume ‡ 360 400
34. Japanese seabass 300 370
35. Blue mussel 310 340
36. Wheat 310 320
37. Pomegranate 250 310
38. Righteye flounder 240 290
39. Sea cucumber 260 270
40. Naratake ♦ 128 155
41. Nameko ♦ (log-grown) 171 134
42. Oyster 88 120
43. Fugu ◊ 77 95
44. Rice 79 84
45. Buckwheat 71 78
46. Pacific cod 65 77
47. Kiwfruit 48 69
48. Conger 44 63
49. Sweet potato 39 41
50. Horse mackerel 29 38
key ◊ fish    
  ‡ fruit    
  † vegetable    
  ♦ mushroom Japanese mushrooms

Farmers protest radioactive cabbage JapanCheckpoint at Minamisoma-Fukushima near Fukushima Japan March 2011


Fukushima relief effort-fundraiser JapanTsunami destruction March 2011 Japan


photosradiation measurement; cabbage protesters; checkpoint Minamisoma Fukushima; Fukushima relief effort fundraiser; tsunami destruction; produce-stand
Vegetables on display at produce stand green grocer in Japan

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